As social media becomes more prevalent in today’s culture, it’s interesting to examine who is using Facebook, LinkedIn, MySpace and Twitter.
This week’s Ad Age paints a picture of these social media users. There’s demographic information about the sites, based on actual user profiles … not just web traffic. Along with nifty infographics about users’ ages, you’ll find data about users’ outside interests, countries of origin, and more.
For example, LinkedIn is skewing much older than MySpace. That shouldn’t come as a surprise to anyone who has used both social media sites. But the fact that India is the second highest nation using LinkedIn? Now, that’s interesting… Go check it out.
